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Tuesday, March 29, 2016

FUTURE OF AESTHETICS

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A recent survey of facial cosmetic surgeons found that 64% of reporting surgeons found an increase in the number of injectables in patients younger than 30.  Why?  Social media and reality TV shows are a big reason.  83% of responding facial plastic surgeons said Hollywood celebrities were a big reason behind the surge.

Another driver is the Groupon craze sweeping the nation with all of their “special deals”.  We certainly are dealing with a more informed consumer due to the internet.  The primary focus of potential patients is finding a qualified practitioner, followed by cost and visible results.  Young millennials need to be cautious in going forward as do practitioners.

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